So you’ve got it sussed, you’ve been writing your blog a little while, you’ve got the audience, you’ve got the traffic, you’ve got the engagement but you’re still not making any money.
Perhaps you don’t know where to start, perhaps you’re a little scared to take the plunge, perhaps you’re even worried you’re not good enough?
None of those are good enough reasons not to make money from your blog. Everyone has to start somewhere, it can be overwhelming at first, and I assure you there is someone out there with a worse blog than you making an income, so don’t sweat it.
But where do you start?
How to turn your blog into a moneymaker
The good news is, you’ve done the hard bit, you’ve built a website from scratch that people are interested in, trust me, that’s half the battle. If you have a blog that people visit and engage with, you are ripe for earning some money from it.
First and foremost you need to make sure your blog is self-hosted. You can have all the reader interaction in the world, but with a .wordpress or .blogspot in the address, your blog is shouting to the world that you are not a serious blogger. Don’t let your URL speak for you
I recommend going with GoDaddy for hosting, they are one ofthe most popular and you’ll find the most tutorials online for them. They often have competitive sign-up offers too, so you’ll probably be able to grab yourself a bargain for your first year or so of hosting.
Do not mistake having a vanity URL for being self-hosted. A vanity URL means that you’ve paid to make your URL look pretty by dropping the .wordpress etc. and making it look like you’ve got a .com, when in reality, you’re still being hosted by whoever you set your blog up with.
It’s important to recognise the difference, because most of the companies who want to pay you ask for ‘self-hosted only’.
Sponsored posts – getting paid for content
This can be a very lucrative method of income if you know how to sniff it out. There are a number of groups on Facebook that connect bloggers with PRs who have money waiting to dish out for sponsored posts, you just have to find them. Most of the time you will have to fill in a form with a little bit about your blog and if they like the sound of you, you’ll receive an email.
I get some paid work from ValuedVoice, they are an agency that either place content or ask you to write your own and post it on your blog. Pay varies per project, but you can fill in your profile to say what your expectations are.
Another way of finding projects that need bloggers is searching #bloggersrequired or #bloggerswanted hashtags on Twitter. Having a Twitter account is plays a pretty important role in getting sponsored opportunities, so if you haven’t got one already, get on with it!
Ensure you have a ‘Contact Me’ page on your blog and keep your details up-to-date. It should include your email address, a link to your various social media accounts and any other information you think is relevant. That way, if a PR stumbles upon your blog and likes what they see, they can contact you with ease.
Affiliate marketing is great because it can help you make a passive income from writing about the stuff you love. For example if you loved fashion and your favourite shop had a programme you could join, you could sign up to that programme and talk about the things you’ve bought or intend to buy. In that post you would include links with a special bit of code that track how many people your website sends and how much they spend.
If someone clicks your link and makes a purchase then you receive a small percentage of that purchase. It’s possible to make quite a lot of money over time, so long as you don’t sell out and bore your readers with thinly veiled attempts at making lots of money form them.
The most obvious and widely used place for ads is AdSense, owned by Google. It allows you to not only monetise your blog, but also gives you the opportunity to make money on videos you post on YouTube too. Perfect for bloggers who post the odd video (or vloggers).
The one that everyone talks about is Mediavine, they pay really well, but you need a minimum of 25k sessions showing on your Google Analytics before they’ll consider you (so might be no good if you’re just starting out)
Once you begin making money on your blog, it is essential that you declare it straight away to avoid receiving a fine. If you are a blogger in the UK I have created an easy step-by-step guide to registering as self employed that walks you through the whole process.
Pin it for later: